AmandaJayne
Trainee Maintainer
Oooh I'm so cross with H&F.
I was reading an article headed "Is it What you eat or How Much, that counts?"
My attention was first of all drawn to a highlighted part which read "People who eat sugar are more likely to be slim than people who avoid it". Aye right. I don't think so.
Anyway I carried on reading the article and came to the last section, headed "Sugar Facts". This is where I had to suspend disbelief as I read the following statements...
"Eating more sugar and less fat has been shown to lead to weight loss. People who eat sugar are more likely to be slim than people who avoid it. Sugar (sucrose) is a slow release carbohydrate raising blood sugar more slowly than many starchy foods. Nowadays it's recognised that people with diabetes can eat sugar as part of a balanced diet. Sugar is an important fuel for sport and exercise. All expert reports in recent years have accepted that it is part of a healthy balanced diet. In particular, these experts have not found any evidence of the common myth that sugar is a significant contributor to obesity. So why label sugars if the objective is to reduce the number of people who are obese? At best its a distraction. At only 16 cals a teaspoon and 10% of the average adult's energy intake, sugar hardly seems a priority."
By this time, I read to the bottom of the article, incredulous at reading such rubbish, and wondering who had written the article. It all became clear however because the article was written by a representative of The Sugar Bureau!! Hahaha.
Yes, it was an advertisement! The article was headed 'special feature' rather than 'advertising feature' though, which gave credence to what was a very dubious article.
I have posted off an e-mail complaining about the misrepresentation, especially as there is a free Low GL book with this issue which emphasises the role sugar plays in creating obesity!!!
Anyone else seen this article?
I was reading an article headed "Is it What you eat or How Much, that counts?"
My attention was first of all drawn to a highlighted part which read "People who eat sugar are more likely to be slim than people who avoid it". Aye right. I don't think so.
Anyway I carried on reading the article and came to the last section, headed "Sugar Facts". This is where I had to suspend disbelief as I read the following statements...
"Eating more sugar and less fat has been shown to lead to weight loss. People who eat sugar are more likely to be slim than people who avoid it. Sugar (sucrose) is a slow release carbohydrate raising blood sugar more slowly than many starchy foods. Nowadays it's recognised that people with diabetes can eat sugar as part of a balanced diet. Sugar is an important fuel for sport and exercise. All expert reports in recent years have accepted that it is part of a healthy balanced diet. In particular, these experts have not found any evidence of the common myth that sugar is a significant contributor to obesity. So why label sugars if the objective is to reduce the number of people who are obese? At best its a distraction. At only 16 cals a teaspoon and 10% of the average adult's energy intake, sugar hardly seems a priority."
By this time, I read to the bottom of the article, incredulous at reading such rubbish, and wondering who had written the article. It all became clear however because the article was written by a representative of The Sugar Bureau!! Hahaha.
Yes, it was an advertisement! The article was headed 'special feature' rather than 'advertising feature' though, which gave credence to what was a very dubious article.
I have posted off an e-mail complaining about the misrepresentation, especially as there is a free Low GL book with this issue which emphasises the role sugar plays in creating obesity!!!
Anyone else seen this article?