Hands up if you hate the current Weight Watchers advert
- Thread starter KD
- Start date
Barb
Gold Member
Which wouldn't be a brilliant message either! I can't beleive WW were daft enough to sanction this ad; it neither inspires or excites, it just irritates and makes you fancy a sandwich (or is that just me?).
Interesting to see if they do withdraw it as I am sure they will get a shedload of complaints. The overall message is you can only be truly happy, fulfilled and desirable and worth knowing if you lose weight and become slim. Sorry, not buying into it!
Interesting to see if they do withdraw it as I am sure they will get a shedload of complaints. The overall message is you can only be truly happy, fulfilled and desirable and worth knowing if you lose weight and become slim. Sorry, not buying into it!
cah-ching
Gold Member
Ack. Anyone else feel the same?
WOW!
I was going to start a thread on this but thought I would be the only one who hated it!
I can't bare it. Apparently if you're fat:
1) it takes TWICE as long to wax legs - what a load of tripe
2) you're incapable of looking nice
cah-ching
Gold Member
cah-ching
Gold Member
Hi Kati -
I agree with both you and Dizzy. I'm wondering where this magical woman is. I really despise the ad.
I would never go to WW on account of thsi advert. How insulting and patronising.
The Slim Fast ad is a little better - it shows a real woman, albeit she's still clearly overweight. However she demonstrates her new zest for life and what losing weight has done for her and NOT her; husband, neighbours, beautician and cat's father!
cah-ching
Gold Member
Kate, you are really funny!
cah-ching
Gold Member
Unfortunately in my experience, your opinion is the antithesis of consensus.
In part, I feel I have to lose weight BECAUSE I don't feel desirable and worth knowing.
Diva
Cambridge Diet Counsellor
gaijingirl
has lying hips
Well the first time I saw this I thought it was a piss-take - sort of Little Britain style because I honestly didn't think a diet company would put that out to advertise their product...
then the penny dropped...
OMG - what a pile of cack!! This poor woman who we never even see is surrounded by people who rely on her weight to be happy it seems - even the bloody beautician who's getting paid to wax her!! And the pervy next door neighbour - what's that about?? - one of my neighbours
(female) remarked on how slim I'm looking these days but now I'm a bit paranoid about what some of the creepier male ones are thinking... I also didn't like the way he said it "As a man, I notice it".. what does that mean? To me it implies a sexual undertone - which he says and then looks straight at his wife - who is overweight too and the poor woman (who clearly is a big failure compared to the non-existent next-door neighbour) doesn't even get to tell him that "as a woman she's noticed the fine young fit plumber who comes over once a week to 'sort out her pipes'" - oh no, she just sort of smiles with embarrassment...
It's just so wrong on so many levels...
then the penny dropped...
OMG - what a pile of cack!! This poor woman who we never even see is surrounded by people who rely on her weight to be happy it seems - even the bloody beautician who's getting paid to wax her!! And the pervy next door neighbour - what's that about?? - one of my neighbours
(female) remarked on how slim I'm looking these days but now I'm a bit paranoid about what some of the creepier male ones are thinking...
I also didn't like the way he said it "As a man, I notice it".. what does that mean? To me it implies a sexual undertone - which he says and then looks straight at his wife - who is overweight too and the poor woman (who clearly is a big failure compared to the non-existent next-door neighbour) doesn't even get to tell him that "as a woman she's noticed the fine young fit plumber who comes over once a week to 'sort out her pipes'" - oh no, she just sort of smiles with embarrassment... It's just so wrong on so many levels...
DQ
Queen of the Damned
Russiandoll
Carpe diem
Well the first time I saw this I thought it was a piss-take - sort of Little Britain style because I honestly didn't think a diet company would put that out to advertise their product...
then the penny dropped...
OMG - what a pile of cack!! This poor woman who we never even see is surrounded by people who rely on her weight to be happy it seems - even the bloody beautician who's getting paid to wax her!! And the pervy next door neighbour - what's that about?? - one of my neighbours
(female) remarked on how slim I'm looking these days but now I'm a bit paranoid about what some of the creepier male ones are thinking...
It's just so wrong on so many levels...
The more, very articulate opinions I see regarding this ad, the more I hate it. I went to my sister's last night and was talking to my brother in law about it and he said exactly the same ... as a bloke who isn't particularly overweight (but my sister is a bit) he found it insulting and patronising.
So it's not just us.
Exactly what market research did WW do to come up with this approach? I can't think of a single overweight person who would find it motivational or inspiring. Personally, I think they'll find their normal post-Christmas surge of new members will less than in previous years. Perhaps we should forward this thread to WW headquarters.
Incidentally, I think the Slimfast ad is great. I'm not a fan of the product but it's upbeat and the woman featured is 'normal'. I can't stand seeing a model size 10 who has obviously never been an ounce overweight used as a hook to suck us into a particular weight loss product (think 'Adios')
This is really really interesting to me. Why? Well, I spent at least 5 years of my life weighing 16 stone, and trying (and failing) to lose weight and get below 12.06 (which is the most I should weigh to have a healthy BMI). I focussed on it. I obsessed over it. I then discovered Lighter Life, and got down to 10.13. Here's the interesting bit. Was I happier? NO!!!! I felt very very uncomfortable with all the attention, and hated people noticing that I had lost weight! It felt so bizarre to me - all those people who didn't notice me before, or who had become used to me being the 'fat funny one', were all over me! It all felt so insincere! Also, as I had achieved a goal that had filled up so much of my brain, my life suddenly felt empty.
I have now gained back some of that weight. I still don't feel happy, and am working towards 11.07 using WLR and regular exercise. But, my feelings this time have nothing to do with other people, because no one has really noticed that I've gained weight!
I was going to go on (and on) to say lots of other things, but I think that's better on my thread. Just wanted to share my musings!
You can all wake up now! I've finished!!
Russiandoll
Carpe diem
I think RC was somewhere around 13st or so and had some medical condition (I think it was gall stones or something) so she had to adjust her diet.
If I remember rightly, she did some sort of nutritional course and devised her own diet plan involving low fat. Apparantly, this helped with her condition but she also found she was losing weight. And mainly from her hips and thighs (that's why it started as the RC Hip & Thigh diet)
She then went onto starting her own little 'club' in her home with a small group of friends and it grew from there. This was about 20 years ago.
Since then, the diet has been 'tweaked' a bit and is not only low fat but low GI ... this suits my insulin resistance (how many people have this and don't even know?) as refined carbs are converted straight into belly-fat on me.
Anyway, it might just be the fresh approach I need to give my motivation the kick-start it needs to complete the journey.
If I remember rightly, she did some sort of nutritional course and devised her own diet plan involving low fat. Apparantly, this helped with her condition but she also found she was losing weight. And mainly from her hips and thighs (that's why it started as the RC Hip & Thigh diet)
She then went onto starting her own little 'club' in her home with a small group of friends and it grew from there. This was about 20 years ago.
Since then, the diet has been 'tweaked' a bit and is not only low fat but low GI ... this suits my insulin resistance (how many people have this and don't even know?) as refined carbs are converted straight into belly-fat on me.
Anyway, it might just be the fresh approach I need to give my motivation the kick-start it needs to complete the journey.
gaijingirl
has lying hips
Actually I too was extremely miserable overweight and certainly didn't feel desirable either, just downright depressed and getting to the stage where I was avoiding going out or even getting dressed - but the last thing I needed was a bloody diet company implying that that's what everyone else was thinking too! It would just make me eat more and sink further and further into depression to be honest - all it took was a nasty comment from some idiotic passing white-van man to make me feel like I was useless and may as well eat myself to death - after all who'd care!
If they focus on the benefits for me - sod everyone else I'd be much more inclined to go for it.
dizzy-n-mizzy
Not dieting ATM!
Perhaps Weightwatchers should bring back the Ferg! LOL
Dizzy x
Dizzy x
Ha!!! This cold is messing with my brain! I neglected to get to my point didn't I?!!! Which was - losing weight WILL make some people think you are more desirable or worth knowing. But these won't necessarily be people that you desire or want to know! I have found that as I have maintained a normal body size, you get to learn who is really interested in you, and who is only bothered about image.
The stuff I was going to go on to say, was about how I'm going to make sure that i don't feel all empty again when I reach my goal. Firstly, this goal is one I have set for me, and one that I know I can achieve, albeit over a longer period of time. The urgency is no longer here, just the necessity. The original goal (the 12.06 goal) was one set for me by my Doctor. There wasn't much of me in that goal. So when I went past it, and continued to get thinner and thinner, I kinda felt like a train out of control! I hadn't thought about whether it was what I wanted!
Now I know what being 11.07 means in terms of clothing sizes, and my fitness goals. I also know that even if I don't lose another pound, my body is capable of doing a heck of a lot more than it was this time last year (eg I did a charity bike ride in November and rode 400K across India in 5 days). Also, I know now that reaching that magic number doesn't mean that life ends and that I stop setting and achieving goals! The goals continue, they have to, otherwise you end up slowly regaining and eventually ending up where you started. They are just different goals, eg run a 10K in under an hour, raise enough cash and complete another charity bike ride in 2008, save up enough to go travelling, be able to bench press 20 kg, progress up to level 2 in pilates, get a belt at kickboxing (these are goals of mine, things I would like to achieve).
I learned a valuable lesson that life does not stop just because your scales say that magic number. In fact, it has only just started!
The stuff I was going to go on to say, was about how I'm going to make sure that i don't feel all empty again when I reach my goal. Firstly, this goal is one I have set for me, and one that I know I can achieve, albeit over a longer period of time. The urgency is no longer here, just the necessity. The original goal (the 12.06 goal) was one set for me by my Doctor. There wasn't much of me in that goal. So when I went past it, and continued to get thinner and thinner, I kinda felt like a train out of control! I hadn't thought about whether it was what I wanted!
Now I know what being 11.07 means in terms of clothing sizes, and my fitness goals. I also know that even if I don't lose another pound, my body is capable of doing a heck of a lot more than it was this time last year (eg I did a charity bike ride in November and rode 400K across India in 5 days). Also, I know now that reaching that magic number doesn't mean that life ends and that I stop setting and achieving goals! The goals continue, they have to, otherwise you end up slowly regaining and eventually ending up where you started. They are just different goals, eg run a 10K in under an hour, raise enough cash and complete another charity bike ride in 2008, save up enough to go travelling, be able to bench press 20 kg, progress up to level 2 in pilates, get a belt at kickboxing (these are goals of mine, things I would like to achieve).
I learned a valuable lesson that life does not stop just because your scales say that magic number. In fact, it has only just started!
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