The trick is in the wording Mich .... you get some stuff in the sales and then announce "You'll never guess how much I've saved!!"
I bought a couple of bits for £23 the other day ... would've been £74 pre-sale - so I've 'saved' us over £50! What an angel I am!!
Junno RD you are absolutely right .... in fact I do believe I have used those words in the past... The amount of money I 'save' this family on clothes for ALL of us is quite frankly unbelievable....lol